As many businesses face difficulty during a historic time with the COVID-19 pandemic, reaching customers to communicate important information through text messaging technology has been the lifeline they needed.
CloseBy® has provided, Jody Tinker, owner of Fort Lake Tanning, the tool she needed to connect with her customers even when her doors were closed. Below she describes what CloseBy® Text Marketing has meant to her business during these unprecedented times.
“I have been using CloseBy® Text Marketing for my tanning salon since 2013 and I could not be happier! I can honestly say that having the text program keeps me top of mind with my customers; I am in a very competitive market where customer have a lot of options for tanning. To keep my name on the front screen of their cell phone has been key to my businesses success. I have always used the text program to announce seasonal hour changes, specials, new products/service and so much more. 2020 started with COVID19 and we had to close our doors for a period of time and I am BEYOND GRATEFUL to have had this amazing marketing tool! I was able to relay information to my customers about being closed. I love my account manager for my text marketing program, she is always a ray of sunshine but during this very uncertain time with COVID19 she truly kept me grounded and positive. She is a wealth of knowledge and full of great ideas. She truly cracks me up with her spunky messages and my customers love them and that is just what they & I needed during this time. I sent out uplifting and fun messages along with announcements with specials on lotions and curbside pickup information. This was truly a Godsend for me and my business during a very uncertain time. I truly recommend this program to everyone that has a business as it is the best and smartest advertising they can do for their business!
Read some of the messages that Fort Lake Tanning has sent out to their text list:
- Shamrocks & Shenanigans! Save some GREEN with this deal! Buy 6 visits for $25 & get a Red Light Therapy ON US! Valid 3/16-3/18 (limit 1)
- Back-to-School Extravaganza! Buy 6 visits for $25 + get 1 Red Light Therapy Visit FREE! ($12 savings) Show Text! Valid now thru 7/29 limit 1
- Why did the Easter Egg Hide!? He was a Lil’ Chicken! Buy 6 visits for $25 & get a Stand Up Visit Free! Show Text! Valid 4/13-4/15 (limit 1)
- Due to bad weather we will close at 5 pm ! Thank you and stay safe !