In the heart of Griffith, IN, Terpstra Sales & Service has been a trusted name in lawn mower and tractor sales, serving their community with quality equipment and service. Since 2013, we’ve proudly partnered with owner Dan Terpstra, helping him to utilize CloseBy® Text Marketing to stay connected with his customers. Over the years, Dan has built a loyal list of 115 subscribers, using his program to keep them in the loop about the latest promotions and great deals!
When an unexpected snowfall hit after a mild winter and with over 200 snow blowers still in stock, Dan saw the perfect opportunity to move inventory with CloseBy®. With one quick text, he reached his customers at just the right time:
“It’s still SNOWING!! Make moving the Snow EASY with a NEW Snowblower! Stop in & checkout our great selection of snowblowers! Plus they’re all on SALE!”
The response was immediate, as his customers flocked through the door, and Dan sold 13 snowblowers in no time! With each snowblower priced around $500, that single text brought in roughly $6,500 in sales. At this rate, if Dan sends just one text a month, he has the potential to make up to $78,000 in sales this year!
With CloseBy® in his corner, Dan not only moved much-needed inventory and quickly saw a return on his investment, but also solidified himself as the go-to choice in his community this snowy season and for many more to come!
