This month, we’re shining a spotlight on Manhattan Pizza, Wings & More located in Manhattan, Illinois. They first signed up for CloseBy® Text Marketing in 2013. Since then, the program has been helpful in delivering quick updates to their loyal list of 663 subscribers. With their text program, they’re able to keep their business top of mind and remind patrons to stop by to enjoy a pizza slice or dig into some of their mouthwatering wings.

Learn all about their success with CloseBy® in our interview below!


Read Our Exclusive Interview with Manhattan Pizza, Wings & More

Q: What’s your favorite part of the text program?

Having a dedicated Account Manager has been a game changer. It takes the workload off my plate and allows us to stay consistent with our marketing without having to create every message ourselves. The support team does a great job of helping us come up with ideas and keeping our customers engaged.

 

Q: Have you found the program easy to use?

Absolutely. The program has been very easy to use from day one. If I ever want to be more involved, I can be, but having an Account Manager makes everything simple. They understand our business, know what we’re trying to accomplish, and help make sure everything gets done efficiently and professionally.

 

Q: What was the biggest reason you signed up for the text program?

I pay attention when I receive text messages from businesses, so I knew our customers would too. Even if someone isn’t interested in a particular special that day, it keeps our business top of mind. I get texts from other local businesses, and even when I don’t use the offer, I’m still reminded of them. The same goes for pizza. A simple text can spark a craving and bring customers back in.

 

Q: What’s your favorite message you have sent out?

My favorite messages are the ones that connect us to what’s happening in the community. We send updates about local events like parades, Irish Fest, car shows, and other town happenings. Those messages make customers feel connected and remind them to stop by for pizza, slices, or specials while they’re already out enjoying the event.

 

Q: What has the text program done for your business?

We’ve definitely seen customers come in specifically because of the texts they receive. Whether it’s a special offer, a complimentary item, or an event promotion, the messages create excitement and drive traffic. It’s become an effective way to get customers through the door and keep them engaged with our business.

 

Q: What do you think has been the best way to promote the program for your type of business?

The in-store materials have worked extremely well for us. Customers see the signs and table displays when they’re ordering and often ask about the program. The opt-in offer is a huge help because it gives people an immediate reason to join, and we’ve seen a steady increase in subscribers because of it.

 

Check Out the Messages Behind Manhattan Pizza, Wings & More’s Success!

“Bring a friend because this deal is TOO GOOD to keep to yourself! Buy 2 sandwiches and get fries ON US! Valid through Thursday 9/3.” “Cruise Night is here! Whether you’re Team Ford or Team Chevy, we’ve got the perfect pit stop. Enjoy $5 Jumbo Pizza Slices tonight!”
“Trying to eat your veggies? We’ll make it easy. Buy any 2-topping Grande Pizza & get a COMPLIMENTARY small garden salad! Valid thru Thurs 8/27.” “Don’t leave your crust hanging! Order any Large Pizza or Bigger and get a Garlic Butter ON THE HOUSE! Available NOW through Sunday!”