This month, we’re shining a spotlight on Upscale Rummage & Furniture Warehouse in Libertyville, IL. Since signing up for CloseBy® Text Marketing in 2023, they’ve used the program to stay connected with their growing audience of 561 subscribers. Their text marketing program helps them share updates on new inventory, special sales, and unique finds, keeping shoppers informed and engaged. With a constantly changing selection of furniture, home decor, and treasures waiting to be discovered, text messaging helps ensure their customers never miss an opportunity to stop in and see what’s new.

Learn all about their success with CloseBy® in our interview below!


Read Our Exclusive Interview with Upscale Rummage and Furniture Warehouse

Q: What’s your favorite part of the text program?

The immediacy. It’s quick, easy, and customers respond right away. We can share important information instantly, and people actually see it.

I also appreciate the support available when I need it. I can reach out to my account manager for assistance, but the platform is simple enough that I can handle things myself too. It doesn’t need to be complicated to be effective. Compared to social media, where posts can get lost, texting gets results much faster for us.

Q: Have you found the program easy to use?

Absolutely. With the help and support we’ve received from Closeby, I now feel very confident using the program to its fullest potential.

The platform is user-friendly, and whenever I’ve had questions, there has always been someone available to help. Once we became familiar with it, using the program became second nature.

 

Q: What was the biggest reason you signed up for the text program?

To be completely honest, when we first signed up, we weren’t entirely sure what to expect. We knew text marketing could help us communicate with our customers, but it felt a little overwhelming at first.

Looking back, we’re so grateful we decided to do it. Our account manager played a huge role in making the program successful. They were patient, understanding, and always willing to help us learn the process. Their support gave us the confidence to use the program effectively and get the most out of it.

 

Q: What’s your favorite message you have sent out?

One of our favorites was:

“It’s crunch time! Our 50% Off Entire Store Sale ends today at 4:00 PM. Don’t miss out! New arrivals and fine jewelry excluded.”

Sale messages are always our top performers. Text messages like these have helped us achieve a record sales week! Our customers were grateful to receive timely updates, and it showed us just how powerful text marketing can be for keeping people informed and excited about what’s happening in the store.

 

Q: What has the text program done for your business?

The text program keeps customers excited about new arrivals, promotions, and special events. It brings people back through our doors and helps keep our store top-of-mind.

We’ve seen customers return specifically because they received a text message, and that’s been incredibly valuable. It’s become one of our best tools for staying connected with our shoppers and encouraging repeat visits.

Q: What do you think has been the best way to promote the program for your type of business?

The best way has been simply talking about it with customers. People genuinely like knowing what’s going on, especially when the messages provide real value and useful information.

We make a point to mention the text program whenever customers visit the store. Our opt-in offer also helps encourage sign-ups: customers receive $20 toward their next purchase of $40 or more. It’s a great incentive, and once people join, they quickly see the benefits of staying connected.

 

Check Out the Messages Behind Upscale Rummage and Furniture Warehouses’ Success!

“FRESH MARKDOWNS just hit the bargain room! Stop in and shop newly REDUCED finds before someone else snags your favorites!!” “Last Week of 50% Clothes and Linens. 50% Off Shoes, Hats and Coffee Tables. Yellow Tags are FREE”
“Giveaway Bonanza TOMORROW! Enjoy children’s clothing and some men’s apparel! Rain or shine, we’re set up on the dock and ready to welcome you!” “Ghosts, goblins, and great finds await. Our Halloween section is now on FULL display! Stop by and see what’s haunting the shelves!”