The Village of Mazomaine, WI joined the CloseBy® Text Program with one goal in mind, to send residents important information when they need it most. Residents wanted to receive information directly to their phones about events in town, Trick-o-Treat hours, or updating holiday garbage pick-up schedules– without needing to check email, the town website or social media.
For Sue Dietzen, city manager, she has the yearly calendar of events set at the beginning of the year but her traditional marketing options force her to wait to send this information out to residents until just before the event. With the CloseBy® Text program easy-to-use portal Dietzen can schedule messages up to a year in advance. When the date arrives on the calendar, the system automatically sends her event message to all active subscribers – making it effortless and saving her staff time!
The Village of Mazomaine shares their experience with CloseBy® Text below:
“The people in Village of Mazomanie really like the CloseBy® Text Marketing Program! We have only been using it to let people know what’s going on in the Village, and they really appreciate it when we emphasize the fact that they are not going to get advertising or fluff announcements! Everything that we text pertains to the operations of the Village. Right now, we have 195 people on our texting list and more are signing up every day! The program is very easy to use. I really like the fact that you can schedule a message to be sent at a later date! At the beginning of the year, I set up texts for the full year of the dates that the garbage will be late because of holidays!”